Text Registration
Copyright Title
Marketing research David A. Aaker, George S. Day
Status
Published
on 14 Jun 2007
Year of Creation
1982
Copyright Claimant
John Wiley & Sons, Inc
Registration Number
TX0001061258
on 14 Jun 2007Copyright Summary
The U.S. Copyright record (Registration Number: TX0001061258) dated 14 Jun 2007, pertains to an electronic file (eService) titled "Marketing research David A. Aaker, George S. Day" created in 1982. The copyright holder is John Wiley & Sons, Inc, known for their creative contributions in text registration. For any inquiries concerning this copyrighted material, kindly reach out to John Wiley & Sons, Inc.
Application Details
Registration Number
TX0001061258
Registration Date
6/14/2007
Year of Creation
1982
Place of First Publication
New York
Publisher Name
J. Wiley
Agency Marc Code
DLC-CO
Record Status
New
Physical Description
731 p
Series Statement
Wiley series in marketing, ISSN 0272-2955
Notes
Material Matter Claimed Note: New Matter: "extensive revision; rewritten with new material added."
Previous Registration Note: Some tables, ill. & text prev. pub
Statements
Application Title Statement: Introduction to market research
Author Statement: new material & revision: David A. Aaker & George S. Day
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